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Entrepreneurship – 5.2 Researching Potential Business Opportunities

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Title: Entrepreneurship – 5.2 Researching Potential Business Opportunities

Author: OpenStax, Michael Laverty, Chris Littel

Year: 2020

Type of Resource: E-books

Short Description: Opportunity screening is the process by which entrepreneurs evaluate innovative product ideas, strategies, and marketing trends.

Copyright: Open Resource

Keywords/Tags: entrepreneurial mindset, opportunity, innovation, business growth, resilience, workforce development

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